In an event organised by the Ministry of Public Health, 641 therapists massaged volunteers simultaneously for 12 minutes in a bid to make it into the record books and promote the country’s leading massage industry.
The new record pushes Australia’s mass massage (involving only 263 therapists) out of the Guinness Book of World Records.
“I felt I was enchanted,” said Thailand’s prime minister Yingluck Shinawatra, who was present at the Bangkok event. “I felt calm and relaxed watching them. I felt really relaxed.”
Masseur Chayanan Chanwuttisawan, 53, told reporters he felt proud of himself and his profession, and relished the opportunity to represent the industry by making into the Guinness Book of World Records.
Thailand’s health minister Wittaya Buranasiri said he hopes the world record will help attract more revenue for the nation, enticing honeymooners, tourists and backpackers alike to sample the benefits of traditional Thai massage.
According to the National News Bureau of Thailand, the government aims to promote Thailand as the world’s ‘ultimate destination for massage’ by setting up massage centres in every hospital and offering massage classes to the general public.
Massage is an ancient technique involving the use of touch and muscle manipulation techniques to stimulate blood flow, loosen muscles and release stress, tension and pain.
Therapists use a wide variety of massage techniques to help treat physical conditions, mental issues and injuries. Massage is quickly becoming an accepted treatment method in Western medical healthcare, with many NHS services recommending it as an effective course of treatment for certain ailments.
To find out more about the types and benefits of massage, please visit our Massage Therapy page.
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